You should always be testing your pages, not only to improve search engine optimization, but to improve the user experience as well. Even something as simple as increasing the font size a point or two can help conversions and increase the time a user spends on your site.

Inside front cover of the PubCon 2010 program.

They had me at “Matt Cutts Balls”

Just got into Vegas and here is a view of the Vegas Strip from my hotel room at the Flamingo. Pretty sweet! I’m looking forward to meeting up with old friends and making a few new ones on this annual pilgrimage to PubCon. PubCon is one of the best search engine and internet marketing conferences out there and I rarely miss one. I get to learn new things, meet and network with industry experts, and I always walk away with new ideas for generating new business for myself and for my customers.