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Tools

Here are some useful tools to help you with your Web marketing efforts:

The Internet Marketing Handbook

A free resource that contains almost 100 tools and learning resource that help to master Internet Marketing and SEO

URL Redirect Server Response Check

Make sure your server is giving search engines the correct response codes.

Domain Tools

Reverse IP lookups, domain history, DNS tools and more.

CSS Optimizer

Online CSS Optimizer/Optimiser is a web tool for reducing the file size of cascading style sheets.

We Build Pages

A bunch of useful SEO tools.

Feed The Bot

A useful little spider emulation tool.

Google Keyword Suggestion Tool

Enter a keyword or website and Google will suggest/extract keywords.

Google Traffic Estimator

Get quick traffic estimates for new keywords without adding them to an account or using the AdWords sign-up wizard.

Google Ad Preview Tool

When you search for your ad multiple times on Google, it can affect ad performance by showing your ad too many times without being clicked on, so use the ad preview tool. This tool will show you exactly which ads are appearing for your keywords in any given location, including your own ad, without affecting your quality score.

Keyword Typo Generator

Find common misspellings and keystroke errors.

Seth Godin Thumbnail

Chatting with Seth Godin

I had the opportunity to chat with Seth Godin yesterday for a little while. The author of Permission Marketing, Unleashing the Idea Virus and Small Is The New Big was in Rochester to speak with members of the Rochester Chapter of the American Marketing Association (RAMA). He’s a down-to-earth and genuinely nice guy…I think the word, “authentic” would best describe him. We talked about word-of-mouth marketing, blogs, and the influence that blogging has on the behavior and emotions of its readers. He’s got this uncanny way of telling you things that you already know…but in a way that gets you totally stoked up and ready to to move the bar higher. It was a great time and I appreciate that my employer, Innovative Solutions, sponsored the event.

Seth Godin: small is the new big